NOT what you may think! This one is not about the art of being dissolute or anything remotely close to sexual immorality - it is merely about the cutthroat ID of the retail industry, mercantile world - and merchandising in general!
That's the (luminous) solution
for the ailing economy
& retail industry
NOT JUST A TINY DAY
NOT A WEEK
NOT EVEN A MONTH-LONG...
MAKE IT A YEAR-LONG
BOXING (DAY) SALE!!!
ALL YEAR-LONG!
YEAH!!!